Kim Kardashian made a striking appearance at the “All’s Fair” premiere in Rio de Janeiro, wearing a custom gown crafted from a 100-year-old feather fan, highlighting sustainable fashion on the red carpet. This move not only showcased her style but also emphasized the importance of eco-friendly practices in the industry.
On Monday, Kardashian attended the Brazilian premiere of the Hulu series “All’s Fair” in Rio de Janeiro, turning heads in a lilac custom Connor Ives dress that featured feathers salvaged from a vintage Edwardian fan. The look combined haute couture with eco-conscious design, drawing attention to the growing trend of upcycling in fashion. The event was star-studded, with fellow cast members and celebrities in attendance, adding to the glamour of the evening.
The gown was meticulously crafted from silk crepe satin and chiffon, featuring a ruched bodice, subtle side cutouts, and a dramatic open back secured by delicate strings. Pale purple plumes encircled Kardashian’s hips, lending a showgirl elegance to the ensemble. Hairstylist Matt Benns enhanced the look by incorporating matching feathers into her slicked-back updo, while she adorned herself with several sparkling diamond rings, completing the glamorous aesthetic.
Designer Connor Ives, a 29-year-old London-based American, is celebrated for his sustainable fashion initiatives. By repurposing feathers from an antique fan, he demonstrated how vintage materials can be transformed into modern haute couture. Ives is also known for his viral “Protect the Dolls” T-shirt, created in response to global attacks on transgender rights. Through T-shirt sales launched at his Fall 2025 London Fashion Week show, he has raised over $600,000 for Trans Lifeline, underscoring his commitment to social causes.
Stylist Soki Mak masterminded this red carpet moment, having previously curated Kardashian’s wardrobe for other “All’s Fair” premieres, including looks from designer Dilara Findikoglu in London. Mak’s ability to fuse subversive elements with classic glamour has made her a key figure in Kardashian’s fashion evolution, ensuring each appearance is both memorable and impactful. Her work often blends edgy designs with sustainable choices, resonating with contemporary fashion trends.
The premiere gathered Kardashian with co-stars Sarah Paulson, Naomi Watts, and Niecy Nash-Betts, highlighting the ensemble cast of “All’s Fair.” The series, created by Ryan Murphy, debuted on Hulu on November 4 and quickly set a record as the most-watched scripted show debut on the platform in three years, with 3.2 million global views in its first three days. Despite mixed critical reception, its popularity underscores the draw of Murphy’s storytelling and the star power of its cast, fueling discussions about its cultural impact.
Kardashian’s choice of an upcycled dress reflects a broader shift in celebrity fashion towards sustainability and historical appreciation. By wearing a piece with a century-old history, she not only made a style statement but also promoted environmental consciousness, potentially influencing fans and fellow celebrities to consider similar choices. This aligns with increasing consumer demand for ethical fashion and could inspire more designers to explore vintage revivals.
Looking forward, the positive response to this look, especially from Brazilian audiences who appreciated the nod to local showgirl culture, may encourage more collaborations between celebrities and sustainable designers. As fashion continues to evolve, such initiatives could pave the way for a more ethical and innovative industry, where glamour and responsibility go hand in hand, setting new standards for red carpet events worldwide.
