MTV has announced the first round of performers for the 2025 Video Music Awards, featuring a mix of established and emerging artists, with the ceremony set to take place on September 7. This announcement generates excitement among fans and highlights the diverse talent in the music industry.
Who: The performers include Sabrina Carpenter, a pop star with multiple nominations; sombr, a breakout singer-songwriter and first-time nominee; Alex Warren, an MTV PUSH artist; J Balvin, a reggaeton star; Ricky Martin, a Latin music legend; and Busta Rhymes, a hip-hop icon receiving a special award. These artists represent various genres and career stages, from newcomers to veterans.
What: The news involves MTV’s official revelation of the initial performers for the 2025 VMAs, an annual awards show that celebrates music videos and live performances. This announcement is part of the buildup to the event, showcasing who will take the stage during the ceremony.
When: MTV made the announcement on August 18, 2025, and the article reporting it was published on August 19, 2025. The VMAs ceremony itself is scheduled for September 7, 2025, making this a timely update for viewers and fans.
Where: The VMAs will be held at a venue typically in a major city like New York or Los Angeles, though the exact location isn’t specified in the announcement. The event is broadcast globally, allowing worldwide audience engagement.
Why: The announcement serves to generate buzz and anticipation for the VMAs, which honor achievements in music videos and performances. It also promotes the artists involved, providing them with a platform for exposure and recognition in the competitive music industry.
How: MTV released the list of performers through official channels, likely including press releases and social media, with news outlets like Teen Vogue covering the story. The selection process involves MTV’s curation based on artist popularity, nominations, and cultural relevance.
Impact: This news impacts the music community by elevating the profiles of performers like sombr and Alex Warren, who are making their award show debuts. It also influences fan excitement, potentially boosting viewership for the VMAs and streaming numbers for the artists’ music. Additionally, it underscores MTV’s role in shaping music trends and celebrating diversity in genres.
What’s next: More performers are expected to be announced in the lead-up to the September 7 ceremony. Fans can look forward to additional surprises, potential collaborations, and the full awards show, which will include categories like Video of the Year and Best New Artist.