Sunday, October 26, 2025
HomeBusiness & EconomyJapan chain stops rice ball sales after staff fake expiry dates

Japan chain stops rice ball sales after staff fake expiry dates

Japanese convenience store chain Ministop has suspended sales of rice balls and deli items across 1,600 stores after discovering employees falsified expiration dates at multiple locations, prompting an emergency investigation into food safety practices.

Ministop, a major convenience store operator with over 1,800 outlets across Japan, initiated the suspension after internal audits revealed misconduct at 23 stores. The chain is known for its fresh, on-site prepared foods which differentiate it from competitors. Staff members at affected stores were found to have manipulated labeling protocols in violation of company policy and food safety regulations.

The misconduct involved two primary methods: staff either delayed applying expiration labels by 1-2 hours after food preparation, effectively extending shelf life, or completely replaced labels with false dates after products were already on sale. This occurred at stores in major urban centers including Tokyo, Osaka, and Kyoto – key markets for Ministop’s grab-and-go meal offerings.

Initial suspension of rice ball (onigiri) sales began on August 9, 2025, followed by a broader halt of all deli items on August 19 as the investigation expanded. The company’s emergency probe aims to determine the full scope of violations across its network. Ministop publicly announced the measures on August 19, acknowledging the severity of the breach.

While motivations aren’t explicitly stated, industry analysts suggest such practices typically stem from staff pressure to reduce waste and meet sales targets. The convenience store sector faces intense competition in Japan, where freshness standards are exceptionally high. Ministop launched its investigation after internal quality controls flagged inconsistencies in labeling practices.

The immediate impact includes removal of popular lunch items like onigiri – staple convenience foods for Japanese commuters – from approximately 90% of Ministop locations. No consumer health issues have been reported, but the scandal risks significant reputational damage in a market where food safety is paramount. Industry experts warn this could temporarily shift consumer preference toward competitors.

Ministop has issued formal apologies to customers and initiated retraining programs while cooperating with food safety authorities. The company stated it will implement stricter monitoring systems, including enhanced digital tracking of preparation times and randomized audits. Full restoration of deli sales depends on investigation findings and implementation of new safeguards.

Looking forward, Japan’s Consumer Affairs Agency may impose fines or operational restrictions pending their review. Ministop faces potential class-action lawsuits from franchise owners for lost revenue. The case highlights ongoing challenges in maintaining food safety standards across large retail chains, potentially prompting industry-wide reforms in expiration labeling protocols.

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